Candidate Management is the process of managing and maintaining a good relationship with candidates. When it comes to recruitment, it is all about networks. By building a strong relationship with potential candidates, recruiters build a prospect database from a business point of view and create a bundle of talent for organizations they are partnered with. While maintaining good relations, recruiters also get to understand them personally, and based on that they can make informed decisions while forwarding the profile of candidates. Candidate management allows recruiters to make perfect matches between employers and candidates.
Just like organizations use CRM (Customer Relationship Management) systems to streamline the CRM activities, recruiters these days also use CRM tools to automate their internal processes.