Application Completion Rate

Application completion rate is the one measures the success of your online job application platform or process. It helps you to identify how many candidates started filling it and how many completed it. A low application completion rate in a recruitment process means that there is a glitch in the job application process or form. For successful online recruitment, it’s important to keep the Application completion rate higher as it directly shows the interest of candidates in your job post.

Few possible reasons for low Application Completion Rate

  • Too lengthy application
  • Irrelevant questions
  • Personal questions
  • Unorganized application
  • Technical error, slow UX (User experience)
  • Difficult UI (User interface)

Formula to calculate Application Completion Rate

Application Completion Rate (%) = Number of submitted job applications / Total number of job applications started

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